Rich DeVos

The 1990s saw the start of a partnership between Amway and the Orlando Magic professional basketball team through sponsorship of the team’s arena.

In the 1970s, Amway expanded its world headquarters, widened its international reach and continued to establish itself as a leader in direct selling.

The first decade of the Amway business saw major milestones with the first international expansion, major new product launches and overcoming challenges.

60 years later, the business partnership that launched Amway continues to inspire the company’s leaders, employees and business owners.