Men’s skincare: 3 products every guy needs

A bottle of Artistry Men Gentle Face Wash, Artistry Men Serum Concentrate and Artistry Men Facial Moisturizer sit on a white bathroom counter near a folded white towel and a silver shaving set.

Thanks to science and research, there are countless skincare products available for men and women – enough to fill a bathroom cabinet, the bathroom counter and every drawer, too.

But not everyone is interested in an extensive skincare regimen, including many men. So guys, let’s break it down to the essentials of men’s skincare: cleansing, treating and moisturizing.

If you can handle a routine that includes those steps every morning and evening, you will be ahead of the game for healthy looking skin.


It’s important to wash your face each morning and night. There’s no need to rub your skin raw as that will strip your skin of its natural oils and cause it to work overtime to replace them. That means oily skin!

Use a mild cleanser like ArtistryTM Men Gentle Face Wash, which removes the daily dirt and excess oils while maintaining vital moisture and leaving your skin refreshed and conditioned.

Dispense a small amount onto your wet hands, create a lather, and massage it over your wet face. Rinse with warm water.

And don’t skip that nightly wash. Going to sleep with clean skin reduces the likelihood of clogged pores.


A little bit of serum goes a long way toward nourishing your skin and diminishing the appearance of fine lines. The best time to apply is after cleansing and before moisturizing.

ArtistryTM Men Serum Concentrate contains an exclusive, dual-phase DermaSync™ complex, which targets men’s primary skincare needs for oil control and hydration. It also helps restore firmness for a more youthful look.

Dispense 2-3 pumps of serum into the palm of your hand and use your fingertips to apply it with an upward, massaging motion. Focus on areas around your eyes and forehead where expression lines can form.


After you cleanse and treat, it’s time to moisturize. Not only does regular moisturizing keep your skin hydrated, it protects it from moisture loss and drying and helps restore its healthy look.

Look for one that lasts, like ArtistryTM Men Facial Moisturizer. It provides eight hours of protection and is lightweight, perfect for men’s skin. It absorbs easily, leaving skin smooth and moisturized without feeling greasy.

Use a coin-sized amount, applying to face and neck while avoiding the immediate eye area. Use every morning and evening after your cleanser and serum.

Cleaning, treating and moisturizing – not too complicated, right? Start now and make it a daily routine for healthier looking skin!

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