Makeup tips: Valentine glam how-to for in-person or virtual

Safai Kelly displays her holiday glam look.

By Safai Kelly, guest contributor


Whether you are spending time with your Valentine, Galentine or Palentine, the holiday of hearts is an opportunity to put a little extra effort into your makeup.

Follow the steps below to create a look that will make you stand out no matter if it’s on the screen for a virtual celebration or out and about with your special someone.

What you’ll need:

  • Artistry Studio Bangkok Kajal Eyeliner in Emerald Garden
  • Artistry Studio Tokyo Power Brow Pen
  • Artistry Studio Shanghai Eye & Cheek Pop Trio: Shanghai Peach
  • Artistry Studio Bangkok Shimmering Cream Eyeshadow in Gold Crush + Smokey Nights 
  • Artistry Studio Bangkok Face + Body Shimmer Gel
  • Artistry Studio Signature Lipstick in shade Velvet
  • Artistry Studio NYC 3 in 1 Mascara
  • Artistry Studio Bangkok Mascara base primer

Before we get started:

You’ll want to start with your base already done in the coverage that you desire. (That means your regular skin care routine followed by your favorite primer, foundation and concealer.)

Safai Kelly fills in and defines her brows with Artistry Studio tokyo Power Brow Pen.

Step 1: Define your eyebrows

The first thing we are going to do is define the eyebrows. Taking the Artistry Studio Tokyo Power Brow Pen in the shade Ginza Cocoa or Ginza Chai Latte (whatever matches your coloring), add hair-like strokes to help fill in and define the brow from beginning to the tail. I like to have a darker tail and softer wispy hairs towards the front for a natural yet sharp look.

Step 2: Make your eyes pop

Take the Artistry Studio Shanghai Eye & Cheek Pop Trio: Shanghai Peach using the deep matte brown shade to add some depth to the crease using a fluffy eyeshadow blending brush. Start off with a little and build up to the intensity that you like.

Apply some shimmer using Artistry Studio Bangkok Shimmering Cream Eyeshadow in Smokey Nights on the lid (fingers work best), blend out any harsh lines.

Add a fun pop of color using the Artistry Studio Bangkok Kajal Eyeliner in Emerald Garden on the lower lash line and smudge out with an eyeliner or brow brush.

Apply Artistry Studio Bangkok Mascara base primer to the top lashes for extra volume and length. Once dried, apply the Artistry Studio NYC 3 in 1 Mascara to the top and bottom lashes. (TIP: Coat both the top and underside of your lashes.)

For the final touch on the eyes use Artistry Studio Bangkok Shimmering Cream Eyeshadow in the shade Gold Crush on the inner corner of the eye using your finger or a small pencil brush.

Step 3: Tweak your cheeks

Using a blush brush and Artistry Studio Shanghai Eye + Cheek Pop Trio in the shade Shanghai Peach, sweep the blush on the apples of the cheek upwards towards the temple. Build up to the desired rosiness.

Take the Artistry Studio Bangkok Face + Body Shimmer gel and apply to the highest point of the cheek bones (pro tip: using a damp beauty sponge diffuses the color for a subtle glow).

Safai Kelly displays her holiday glam look.

Step 4: Finish with your lips

Take the Artistry Studio Signature lipstick in the shade Velvet to add some color to the lips and finish off the look. 

Safai is a professional makeup artist, content creator and beauty influencer. To see more of her tips and tricks, follow her on Instagram at @safai305. And to learn more about the products she used, visit Amway.com or Amway.ca.

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