Beginning a new life: Patty Gonzalez’s Amway story

Amway Independent Business Owner Patty Gonzalez

“Many times in the past I’ve fallen down but found the strength to get back up again.” – Patty Gonzalez

When Patty joined Amway in 2007, she worked at an automobile auction company. Long hours kept her from spending quality time with her family and enjoying life.

When she found Amway, she knew starting her own business was just what she needed to begin a new chapter in her life. Initially, she faced setbacks and lacked the self-confidence and support necessary to build her business. Despite these challenges, her determination to succeed grew. She gained confidence and sought the right mentors and motivators to help her thrive as a single business owner.

Patty experienced a turning point while attending an Amway event in 2015. It was there she committed to growing her business each day. This month, Patty’s hard work was recognized at Amway’s New Platinum Conference* (NPC), an event that celebrates emerging leaders.

Overcome with emotion, Patty shared what it meant to reach this new milestone in her business thanks to her hard work and support from Amway: “It’s a huge accomplishment. For me, it’s the beginning of a new life.”

Her week at Amway NPC was packed with education, training and celebration. She was most excited to learn about new business building tools that would help her and her team.

Throughout her Amway journey, Patty has learned much about herself and leading others, especially the importance of building confidence and believing in yourself to be successful. She advises, “Don’t doubt yourself or that this opportunity is true. Don’t ever give up.”

Thank you for being an inspiration to us all, Patty!

Visit our YouTube channel to see other people’s Amway story.

*The average monthly Gross Income for “active” IBOs was USD $207 (in the U.S.)/CAD $186 (in Canada).

Approximately 48% of IBOs in the U.S., and 52% of IBOs in Canada were “active.”

IBOs were considered “active” in months in 2016 when they attempted to make a retail sale, or presented the Amway Independent Business Owner Compensation Plan (IBO Compensation Plan), or received bonus money, or attended an Amway or IBO meeting. If someone sustained that level of activity every month for a whole year, their annualized Gross Income would be $2,484 (U.S.)/$2,232 (Canada). Of course, not every IBO chooses to be active every month. “Gross Income” means the amount received from retail sales, minus the cost of goods sold, plus monthly bonuses and cash incentives. It excludes all annual bonuses and cash incentives, and all non-cash awards, which may be significant. There may also be significant business expenses, mostly discretionary, that may be greater in relation to income in the first years of operation.

The IBO Compensation Plan offers monthly and annual bonuses that IBOs can earn in accordance with their contract with Amway. IBOs also may qualify for the Amway “Growth Incentives Program (GI Program), a collection of discretionary programs separate from the IBO Compensation Plan and that can vary from year to year. IBO eligibility for the GI Program is at Amway’s discretion. The GI Program is available only to IBOs whose conduct demonstrates high ethical and business standards aligned with the goals and objectives of Amway and its related businesses.

Following are approximate percentages of IBOs in North America who achieved the illustrated levels of success in the IBO Fiscal Year ending August 31, 2016: Platinum first year 0.2353% and second year 0.0925%, Founders Platinum first year 0.1422% and second year 0.0813%, New Platinum Conference 0.2%.  ­­­­

For more details on qualifying for the GI Program and other requirements, see information on or contact Amway Sales. Before registering as an IBO, individuals should read and understand the Amway™ Business Overview Brochure, which contains important information for those interested in becoming IBOs.

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